My name is Jenna Ryan, and I founded frae after realizing that “eating well” often meant giving up the foods I actually loved. While studying at Wake Forest University, I set out to change that, building frae around the idea that healthy food should be just as craveable as it is nourishing.

Today, frae is expanding into local retailers while also selling directly to students across Wake Forest’s campus, with plans to continue growing into new stores, communities, and markets.